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Analyst believes Apple will ‘absorb most of the cost’ of tariffs, but price hikes still coming

Massive tariffs imposed by President Trump on the rest of the globe went into effect today. Amidst significant economic uncertainty, many are wondering what this means for the cost of goods in the US—including Apple’s products like the iPhone. One analyst lays out Apple’s tariff response options, and his belief that costs may not rise too badly for consumers.
Expand Expanding CloseApple supplier eyes US shift for highly automated production

A new report from Reuters today says that Apple supplier Luxshare is considering moving some production outside of China, including to the United States, in response to Trump’s tariffs.
Expand Expanding CloseiPhone 17 Pro cases show just how massive the new camera bar will be

Sonny Dickson has shared a real world photo of two clear cases purportedly for the iPhone 17 Pro series due out this fall. We’ve been expecting the rear camera bump to expand across the width of the phone, and these cases show just how mountain range-sized the camera bar will be.
Expand Expanding CloseApple TV+ subscription available at a 70% discount for a limited time

Apple TV+ is available here at 70% off for a limited time, as part of a new promotion the company is running.
From now until April 24, new and returning subscribers can get Apple TV+ for just $2.99 per month for three months. The special offer is timed to the launch of new Jon Hamm series Your Friends & Neighbors, premiering this Friday.
Expand Expanding Close9to5Mac Daily: April 8, 2025 – iOS 18.4 bugs, more

Listen to a recap of the top stories of the day from 9to5Mac. 9to5Mac Daily is available on iTunes and Apple’s Podcasts app, Stitcher, TuneIn, Google Play, or through our dedicated RSS feed for Overcast and other podcast players.
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Instagram is finally working on an iPad app

Instagram is working on an iPad app, according to a new report from The Information. Yes, you read that right: after 15 years, Instagram is finally making a dedicated app for iPad.
Expand Expanding CloseThese are my top Apple Intelligence suggestions for iOS 19

Apple Intelligence has been off to a rocky start, especially when it comes to Siri. The assistant still has a lot to be desired, and that should definitely be at the forefront of Apple’s priorities.
Regardless, Bloomberg’s Mark Gurman reports that Apple plans on expanding current Apple Intelligence capabilities to additional apps in iOS 19, and I figured I’d throw out some ideas I’d like to see.
Expand Expanding CloseMore concepts explore what the iOS 19 interface might look like

We’ve seen a lot of reports about the potential new interface for iOS 19, which is expected to look a lot more like visionOS. To give us a better idea of what iOS 19 might look like, many designers have been creating concepts of how they envision the new interface – and we’ve put together two interesting concepts to show you.
Expand Expanding CloseZens Quattro Charger Pro 4 wins as a family charging station with a useful off-label mode

Zens recently sent over their Quattro Charger Pro 4 to try after Apple started selling it, and it’s already become a family favorite. In testing, I also discovered a fun, off-label use that potential buyers may appreciate.
Expand Expanding CloseiOS 18.4 adds new Apple Intelligence feature to the Image Playground app

Back in December, the iPhone gained a new Image Playground app powered by Apple Intelligence, and that app just got a welcome upgrade in iOS 18.4 thanks to a newly added feature for image creation.
Expand Expanding CloseTapestry’s new feature solves the annoying quirk of using multiple social apps

Earlier this year, The Iconfactory launched a new social feeds app called Tapestry. The app pulls together Bluesky, Mastodon, and other feeds into a unified timeline. And Tapestry’s latest addition, Crosstalk, solves an especially annoying quirk of our fractured social app landscape: duplicate posts.
Expand Expanding CloseThese iPhone 17 Pro upgrades will really differentiate it from your current iPhone

In a world where year over year iPhone upgrades are getting smaller and smaller, it can sometimes seem like every recent iPhone looks and feels the same. With iPhone 17 Pro launching later this year though, there’ll be a couple of worthwhile upgrades that’ll make it both look and feel notably different from any iPhone that came before it.
Expand Expanding CloseTrump thinks the US has the ‘resources’ needed to make iPhones

Trump’s massive 104% tariffs on China are set to go into effect at midnight tonight, a move that will have a major impact on Apple and its supply chain. Ahead of that, White House Press Secretary Karoline Leavitt said today that Trump firmly believes that Apple can move iPhone manufacturing to the United States.
Expand Expanding CloseUS adults see AI largely as a threat, revealing Apple’s opportunity

A new Pew survey provides a fascinating glimpse into how adults in the US are thinking about AI these days. The results are far more negative than you might have thought, which highlights a big AI opportunity for Apple.
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Deals: M4 MacBook Pro $200 off or M4 Pro $300 off, M3 MacBook Air $550 off orig. price, Apple Watch Ultra 2, more
Joining the ongoing $100 price drops on Apple’s upgraded M4 Mac mini configurations and this particularly notable Amazon all-time low on Twelve South’s near-perfect 15W 3-in-1 HiRise 3 Deluxe MagSafe stand, today we are starting things off with the MacBooks. First up, Amazon is offering up to $200 off the Apple’s most-affordable 14-inch M4 MacBook Pro and $300 off the upgraded 48GB 16-inch model. From there we move over to some serious clearance pricing and the return of Amazon all-time lows on 24GB 15-inch M3 MacBook Airs at $550 off the original price before we take a look at deals on Apple Watch Ultra 2, AirPods Max (USB-C), and Lexar’s tiny Go portable SSD for iPhone. All of that and more awaits below.
Expand Expanding CloseiOS 19 design leak shows Apple may have found a winning formula

The latest video from Jon Prosser offers easily the most extensive look yet at iOS 19’s rumored new design. And if the video’s mockups prove accurate come WWDC, it seems Apple may have found a winning formula to guides its design: striking a careful balance between fresh and familiar.
Expand Expanding CloseApple Arcade adds five new games soon, here’s what’s coming

Apple just announced a line-up of five new games coming to Apple Arcade in the coming weeks, including WHAT THE CLASH?, a new party game from the team behind WHAT THE GOLF? and WHAT THE CAR?. Here’s what’s coming.
Expand Expanding CloseiPhone 17 leak reveals Pro models will get exclusive new Camera app feature

One thing about the iPhone 17 Pro and Pro Max has been clear for a while: Apple plans to lean hard into beefing up the Pro camera system even while scaling cameras back on the iPhone 17 Air. Now, a new leak from Jon Prosser reveals an exclusive software feature coming to the Camera app for this year’s Pro models.
Expand Expanding CloseApple @ Work Podcast: Secure communication methods in the enterprise

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In this episode of Apple @ Work, I talk with Jeremy Gottschalk, founder and CEO of Marketplace Risk, about how organizations should think about communication tools and balancing with security, convenience, and privacy.
Apple stops signing iOS 18.3.2, blocking downgrade from iOS 18.4

Following the release of iOS 18.4 last week, Apple has now stopped signing the iOS 18.3.2 firmware. This means that iPhone and iPad users can no longer downgrade to this version of the operating system after updating their device to a newer version.
Expand Expanding CloseLatest iOS 19 leak shows new icons, floating bars, and redesigned apps

We recently reported on a video by YouTuber Jon Prosser, who claims to have seen an internal build of iOS 19. In the video, Prosser showed a sneak peek at what to expect for the new design of the next version of iOS. Now the YouTuber is back with more images based on alleged leaked internal builds of iOS 19, this time showing the new icons, floating bars, and more.
Expand Expanding CloseDemand for iPhones increases in US Apple Stores as customers fear price hikes

There’s a lot going on in the world right now as President Trump last week announced tariffs on imports from other countries. Fearing a potential price increase, many customers are flocking to Apple Stores to buy new iPhones and other products before they get more expensive.
Expand Expanding CloseiOS 18.4 adds tons of new Shortcuts actions, hints at Siri’s future upgrades

Siri’s big AI upgrades may still be a long way off, but some changes to the Shortcuts app in iOS 18.4 offer the first major hints in Apple’s software of what’s to come. Shortcuts has gained new actions for Apple apps, with super fine-grained controls available for building shortcuts that change apps’ settings in various ways.
Expand Expanding CloseThe iPhone’s ‘boring’ era is almost over with three big launches coming

Apple makes the iPhone better every single year. But for a long time now, new models have been a bit “boring” compared to the product’s early days of innovation. According to rumors about what’s coming next, however, the iPhone’s “boring era” is ending this fall and staying gone for a while yet.
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